READY TO ATTRACT THE RIGHT CUSTOMERS TO YOUR BRAND?
Explore the core elements that make up
your customer’s PERSPECTIVE, PREFERENCE, AND PERSONALITY
so that you can finally speak the language that sells.
What if …
  • Your customers responded to every single thing that you said?
  • Your ideal customers understood and bought into your mission?
  • They engaged with you on social media nonstop?
  • Your subscribers opened ALL of your emails?
  • Your customers purchased your products as soon as they were released?

What if the customers you wanted to reach were attracted to your brand like magnets? And what if YOU knew exactly what to say to keep reeling them in? 

INTRODUCING
Customer Kamikaze
A 3-part framework for tenacious entrepreneurs just like you who want to learn, define, and better understand your customers so you can build meaningful and profitable brands around them. Finally speak and sell to the people your brand was created to serve with a 21st Century Customer Profile™ that tells you exactly how to attract the right people to your business. The self-paced experience is designed by Master Brand Storyteller + Strategist, Amber Williams.

ENROLLMENT IS NOW OPEN!

TRY THIS NEW MARKETING MIX.
21st-century brands are built around the customer, not themselves.

Sure, you have to define who you are as a brand and know what you stand for, but in order to market and sell your products effectively, you absolutely MUST know your customers.

And I mean intimately.  Customer Kamikaze digs deep to help you understand your customers’ perspective, preferences, & their personality so that you can tailor everything that you do as a brand around them.

Let’s have a moment of silence for the 4 P’s, please. Try this new kind of marketing mix!

Your Customer = 3 Parts
CUSTOMER KAMIKAZE IS A 3-PART FRAMEWORK THAT EXPLORES THE CORE ELEMENTS YOU NEED TO KNOW ABOUT YOUR CUSTOMERS TO GET THEM TO BUY FROM YOU.
PART 1:
PERSPECTIVE
Get to know where your customer is coming from, the challenges they face, and what they really want from your brand.
PART 2:
PREFERENCE
Discover what your customer prefers, what they’re motivated by, and where your brand fits into their lives.
PART 3:
PERSONALITY
Understand your customer’s key personality traits and how you can speak to them in a way that gets them to listen AND buy from you!
Here’s the effect:
Clarity on what new product, service or event to create next.
You’ll know exactly what your customer wants from you and exactly how to position your brand to meet them where they are. The Customer Kamikaze framework helps you get ahead of your competitors by creating the next big thing your customer needs before they even know they need it. 
Marketing that finally attracts the right people to your business.
Marketing is meaningless unless it motivates an action. Master the purchase motivators of your target customers so you can create marketing campaigns that emotionally connect with your audience and prompts them to take action. Use Customer Kamikaze’s framework to position your brand to attract your target customers before and better than your competitors. 
Personalized brand messaging that connects and converts.
It’s no secret that customers like to be talked to in a certain way – from their friends, from their family members, and especially from the brands that are so desperately vying for their attention and their wallets. Learn the personalities of your target customers so you can tailor your brand message and start speaking a language that really sells. Apply the Customer Kamikaze framework to tailor your website’s About page, your brand’s social media strategy, and your overall brand message to attract your customer.
A stream of feedback to help you perfect your brand experience.
Get insight into how big corporate brands keep a pulse on their customers’ satisfaction and learn how you can take those same practices and apply it to your brand. Implement Customer Kamikaze’s signature tools to set up an “Inner Circle” with a constant stream of customer feedback that helps you improve your products and services, stay in the know, and perfect your overall brand experience.
Ready to attract the right customers to your brand?
Ready to understand the people you want your brand to reach?

"Amber helped me understand what our customers really wanted from us. As a result, the way we talk to them is totally different. Now, they're finally responding to our message and our business is growing!"


Ngozi Opara, Founder & CEO, Heat Free Hair

Hey, I’m Amber!
I’m a brand storyteller who helps businesses like yours get clear on how to talk to their customers in a way that gets them to buy. I’ve helped clients like Camille Rose Naturals, Heat Free Hair, and Shea Radiance cut through the clutter and connect with the customers who matter.  I’ve rebranded million-dollar businesses, named global beauty collections, and molded magnetic brand personalities for some of the leading startups in business today. I created Customer Kamikaze to help you do the exact same thing by taking the first and most important step: getting to know your customer!
FOR EVERY ENTREPRENEUR AT EVERY STAGE, OF EVERY AGE, WHO EVER DREAMED OF SELLING A THING TO ANYONE …

… Know this:

The only way to get your customers’ attention is to first give them yours.

Understand your customers & transform the way you sell starting NOW.